Last updated: 13 August 2025 (changed SendInBlue’s name to Brevo)
Who I am
The Clarity Editor is a trademark name for freelance editor Ema Naito.
My website address is https://theclarityeditor.com.
What personal data this site collects and why I collect it
Having accurate information about you lets me provide you with a smooth, efficient, and customized experience. I may use information collected about you via the site to:
- Assist law enforcement and respond to subpoena
- Compile anonymous statistical data and analysis for use internally or with third parties
- Respond to your inquiries
- Increase the efficiency and operation of the site
- Monitor and analyze usage and trends to improve your experience with this site
- Provide you with a free downloadable or send you a newsletter (if you choose to opt-in)
- Perform other business activities as needed
- Resolve disputes and troubleshoot problems
Comments and testimonials
When you leave comments or testimonials on the site, this site collects the data in the comments and testimonials forms, such as your name, email address, photo, company name, and website—depending on what you choose to include in the testimonial form. This site also collects information such as your IP address and browser, user agent string, referrer, and site URL to help detect spam with the Akismet anti-spam service.
By agreeing to this privacy policy, you also allow me to:
- Send a confirmation email, to let you know your testimonial was received and approved
- Send important account/service information
- Set up and administer your account, provide technical/customer support, and verify your identity
I also use the CleanTalk plug-in service to protect the site from spam. CleanTalk sends to its server information such as your IP and technology of JavaScript in the browser, in addition to the information you provide in the comment form (such as email, name, comment text). CleanTalk stores the data on its servers for seven days. See CleanTalk’s full privacy policy.
If you use the Gravatar service, an anonymized string created from your email address (also called a hash) may be provided to the service to see if you are using it. See the Gravatar service privacy policy. After your comment is approved, your Gravatar profile picture will be visible to the public in the context of your comment.
Contact forms
If you send me a message via the contact form on this site, you will be asked for your name and email address. These are collected to allow me to respond to your queries. Your personal data will not be used for any other purpose, such as for marketing purposes.
Newsletter subscription
I use the third-party service provider Brevo (formerly SendInBlue) to send newsletters to those who sign up. Brevo securely stores your name and email address.
Subscribing to and receiving my newsletters with Brevo means I can find out how many recipients have opened the newsletter and how often links in the email are clicked. If you do not want your usage analyzed, you must unsubscribe from the newsletter through the link provided in every newsletter. For more, see: Brevo’s privacy policy.
Cookies
This site uses cookies to improve your experience on this site and to let me better understand my visitors (see also the Analytics and Redirects sections below).
- If you leave a comment on this site, you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
- If you have an account and you log in to this site, the site will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
- When you log in, this site will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
- This site uses anonymous cookies to prevent you from seeing the same pop-up repetitively in an attempt to make your experience more pleasant while still delivering time-sensitive messaging.
Analytics
Statcounter
I use Statcounter, an anonymous web tracking service, to review general visitor statistics to this site. When you visit this site, Statcounter’s web servers automatically collect data about your activity on this website. This data includes:
- Time and date of visit (this can help me identify and plan for busy periods on this website)
- IP address (this is a numerical label assigned to a device by an Internet Service Provider to enable the device to access the internet)
- Browser and operating system (this can help me make sure that this website functions correctly in the browsers/operating systems used to access this site)
- Device information, e.g. device type and screen size (this can help me make sure that this website functions correctly in the devices used to access this site)
- Referring data, e.g. a search engine link (this can help me understand which search engines are helping visitors to find this website)
Furthermore, when you visit this website, a Statcounter cookie (called “is_unique”) may be placed in your browser. This cookie is used only to determine whether you are a first-time or returning visitor and to estimate unique visits to the site. Any information collected is solely for statistical purposes and not used to identify individuals.
You can learn more about cookies from Statcounter and set your browser to refuse the cookie. See also Statcounter’s full privacy policy.
Google Analytics
This site also uses Google Analytics to understand my audience and to ensure that the site is functioning well.
Google Analytics uses cookies to generate reports on visitors, such as your geographic location (based on your IP address), language, operating system, browser, which URLs you came from, what pages were accessed how many times and for how long.
See further details on how Google uses data and Google’s entire privacy policy.
Redirects
This site uses a plug-in to redirect access to pages and posts that have been moved or renamed. The plug-in collects information such as the “referrer” URL (the page that sent you to my page), your IP address, operating system, browser, and language. The information is used to best redirect you to the page you seek.
Print, PDF, Email Privacy & Data
I use a plug-in that allows you to easily print or create a PDF of my pages and posts. PDFs are generated on PrintFriendly’s server; this plugin “phones home.” Also if you share the page via email, the email is sent by PrintFriendly’s server. See PrintFriendly’s full privacy policy.
PrintFriendly:
- does not sell data
- does not share data, unless compelled by the law
- does not ask for personal information, unless it’s needed to provide a service
- does not store personal information, unless required for the on-going operation of service
Here’s what PrintFriendly does with the data and information:
- Page content is not sent or stored on its server, except to generate the PDF. After the PDF is generated, it temporarily stores the PDF to allow you time to download it. After this time expires, the PDF is permanently deleted.
- Email address and content get permanently deleted. If you choose to email the page content, PrintFriendly stores your email address and message on its server until the email is sent and found not to be a spammer. Then the email address is permanently deleted.
- Server log files get created and deleted. Browsers and servers pass non-personally-identifying information, such as the browser type, language, referrer, and the date/time. PrintFriendly may use this data to analyze how the service is being used. Non-personally-identifying aggregate data may get published, e.g., by a report on trends in the usage of the service.
Social media
If you share my content through social media—for example, by liking me on Facebook or LinkedIn or following or tweeting about me on Twitter—those social networks will record that you have done so and may set a cookie for this purpose.
In some cases, where a page on this website includes content from a social network, such as a Twitter feed or Facebook comments box, those services may set a cookie even where you do not click a button. As is the case for all cookies, I cannot access cookies set by social networks, just as those social networks cannot access cookies this site sets itself.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles). Embedded content from other websites behaves in the exact same way as if you visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.
Who I share your data with
Under certain circumstances, I may be required to disclose your personal data—by law or in response to valid requests from public authorities (e.g., a court or a government agency). I may disclose your personal data in good-faith belief that such action is necessary to:
- Comply with a legal obligation
- Protect and defend the rights or property of the Clarity Editor
- Prevent or investigate possible wrongdoing in connection with the services I provide
- Protect the personal safety of those who use my services or of the public
- Protect against legal liability
How long I retain your data
I will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy. I will retain and use your personal data only to the extent necessary and to comply with legal obligations, resolve disputes, and enforce my legal agreements and policies.
If you leave a comment, the comment and its metadata are retained indefinitely. This is so this site can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
Google Analytics retains user data for 26 months.
Transferring your personal data
Your information, including personal data, is processed wherever The Clarity Editor is working at the time. It means that this information may be transferred to—and maintained on—computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.
Your consent to this privacy policy and your submission of such information represents your agreement to that transfer.
The security of your personal data
I will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy. Your personal data will not be transferred to an organization or a country unless there are adequate controls in place, including the security of your data and other personal information.
The security of your personal data is important to me, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While I strive to use commercially acceptable means to protect your personal data, I cannot guarantee its absolute security.
What rights you have over your data
If you have an account on this site or have left comments, you can request to receive an exported file of the personal data I hold about you, including any data you have provided to me. You can also request that I erase any personal data I hold about you. This does not include any data I am obliged to keep for administrative, legal, or security purposes.
Changes to this privacy policy
I may update this privacy policy from time to time. I will notify you of any changes by posting the new privacy policy on this page.
Please review this privacy policy periodically for any changes. Changes to this privacy policy are effective when they are posted on this page.
My contact information
You can contact me at info@theclarityeditor.com.